CEO

Rob Nixon launched Nixon Advantage (formally robnixon) in May 1994.  Since Nixon Advantage' s inception, Rob  has exclusively focussed on helping Accountants improve their financial position. He...

• Has undertaken extensive research on how the profession works (or does not) - dating back to 1964.
• Has interviewed 1,033 clients on behalf of 129 Accounting firms on what they want from their Accountant.
• Has delivered speeches, workshops and seminars at more than 1,100 Accounting industry events in 7 countries.
• Has written countless articles on how high performing accounting firms operate.
• Has benchmarked more than 1,000 firms against each other and authored or co-authored 4 leading benchmarking reports.
• Has developed products, methodologies and leading training programs in 4 separate businesses that still operate successfully today.

Rob is the leading worldwide Accounting industry expert. He knows why Accounts work, why they do not and what needs to happen for them to work more efficiently and profitably.

Email: rob.nixon@nixonadvantage.com

Brenda joined the Nixon Advantage team in November 2006.  She wears two hats: Rob Nixon's Personal Assistant and a Client Manager. She oversees the entire coachingclub experience for new members as well as the existing groups.  Brenda's wealth of experience comes from managing a small country medical practice to working at executive level with an International Travel Corporation in the UK. She completed an intensive Success Coaching course and loves working as part of a dedicated team.  Brenda considers each and every one of the coachingclub members as part of the larger Nixon Advantage family. She is committed to ensuring that the quality of caring for Rob Nixon, the team and all the coachingclub members is of the highest standard. Brenda's friendly and professional manner ensures that the Nixon Advantage coachingclub experience is unlike any other.

Email: brenda.johnston@nixonadvantage.com