Our Team

Dean joined the Nixon Advantage team in September 2009.  Dean’s experience spans a number of industries including tourism, hospitality, finance, accounting, employment, manufacturing, production, and sales. With an ability to see the view from the ‘balcony’ then dive onto the ‘dance floor’ for a closer look, Dean uses his energy, enthusiasm and wide knowledge to get to the heart of any challenge or opportunity.

Dean has held a number of strategic roles requiring him to build and grow businesses through sales. His experience in sales processes that work and large scale commercial tendering has seen him pitch to companies including Redland Shire Council, Pacific Dunlop, Pacific Brands, Linfox, Shell, Glaxo Wellcome, Toll Holdings Ltd, and Visy Recycling and win! Dean's commitment to the small to medium business sector is demonstrated through an achievement in late 2007 when he secured $450,000.00 in Federal Government funding to establish a training program for small to medium businesses under AusIndustry’s Building Entrepreneurship in Small Business initiative. Dean continues to support business initiatives and is involved with the Queensland Government's initiative ‘Jobs Assist’ providing funding to business owners to build strong plans and actions to grow, develop, and enhance their businesses.

Dean has practical experience in project management delivering numerous solutions built to specification, on time, and on budget. He has managed teams of up to thirty two staff covering all facets of performance management, development, process improvement, quality, timely production, and meeting daily targets. Dean has also led a team responsible for the staff engagement of more than 300 employees across an entire division of one of Australia’s leading financial institutions.

In his role as a Management Information Systems Manager within the banking industry, Dean delivered a number of outcomes including a balanced scorecard reporting environment for senior management, and a sales reporting application covering 75 sales people spanning Australia and New Zealand. Dean knows how critical it is to closely monitor and manage the key success factors in any business!

During his work in the airline industry Dean honed his skills in the areas of customer service, marketing research, customer strategy, and customer relations. Customer value is often underestimated and is a fantastic source of opportunity to grow a business.

Highly sought after to facilitate strategic workshops and training to solve problems, hatch strategies, and explore opportunities, Dean brings rigour with flexibility and creativity with a commercial reality.

Business planning, marketing planning, training, coaching, and strategic facilitation continue to be Dean’s key activities with a strong focus on innovation. He has worked with large groups of senior management, front-line teams, and even customers to solve problems and implement new ideas. Dean continues to work with accounting firms across Australia and New Zealand in improving their profitability, their cash flow, and growth and ‘supercharging their firms and understands the pressures and challenges of making that happen. He sees accounting as “the best profession to help small businesses become great!”

Dean has worked with hundreds of Small to Medium businesses in a consulting and coaching capacity. His roles have included reviewing the current business and making recommendations for change; developing formal business plans and action plans then holding business owners accountable for getting things done; and developing sales and marketing strategies for owners wanting to take their business to the next level of growth. Most recently, Dean has coached accounting firms in helping their clients take their businesses to the next level as the head coach of 10X Ltd. Dean is also a highly sought after speaker regularly presenting to large groups of business owners all over Australia and New Zealand. More than 6,000 have heard Dean's message on how to take their business to the next level in the last 18 months alone!

Dean holds a Bachelor of Business and a Graduate Diploma of EI.

Email: dean.marinac@nixonadvantage.com